Capitalize the growth opportunities of chilled foods

The UK’s chilled food market is experiencing an exciting growth trend. Retailers are expanding their chillers to cater a wider range of prepacked chilled products, including steaks, fish & meat, cooked meats, cheese & dairy and ready-to-cook ingredients.

Consumers are increasingly discerning, demanding fresh, high-quality ingredients. Chilled options often surpass frozen in terms of taste and texture, appealing to health-conscious individuals. Therefore, product displays and in-store communication become crucial in delivering the message of product quality to shoppers.

Considering the high product turnover and diverse packaging formats in chilled food, our shelf automation solution, Multivo™ Max guarantees well-merchandised shelves, automated front-facing and efficient space utilisation whilst saving time on daily maintenance.

Prominent header signage on chillers goes beyond store navigation. It helps to highlight products and brands on the shelf, most importantly communicating product value to shoppers.

Explore more of HL solutions within the chilled food categories below.