Signage helps to elevate brand and product values
Signage contributes more than just navigating the store, it helps to highlight products & brands on the shelf and most importantly, to communicate value to shoppers.Tesco has revamped category signage in 6 Tesco stores as part of their Fresh Transformation Project. This is to highlight quality and freshness to the customer, in their key fresh areas, such as bakery, fresh produce, meat & fish and frozen.
New equipment designed to support this signage which will potentially replace the current Lift & Drop system. For the trial, we have supplied all of the equipment, including the hanging rails and prints.
There are also new illuminated signs which are being used to call out key offers, such as ‘That’s dinner sorted’ and quality steaks.
The new signage creates a joyful & colourful shopping environment and helps Tesco deliver their quality and price message.
We supply total signage solutions, including bespoke graphic holders, graphic panels, and supply chain management. Our aim is to provide solutions that not only relieve operational pressure at the front line of retail but create a better shopping experience!
