Changing shopper behaviour as reaction to the crisis
Many consumers have seen their personal finances being impacted negatively since the crisis hit. While lower disposable income and overall economic insecurity has led many to reduce their spending in categories from fashion and apparel to services, electronics and restaurants, spending for groceries has increased as consumers have stocked up on pantry staples, cleaning and safety products.
The way consumers shop has changed, too: while smaller shopping trips several times per week were on the rise previously, recent months have marked the return of the weekly shop.